Comments on: .mobi ads don’t convert http://blog.supernaturalagency.com/ip/mobi-ads-dont-convert/ Domaining, monetization strategies, search marketing and Internet entrepreneurship Mon, 16 Nov 2009 21:39:54 -0800 http://wordpress.org/?v=2.9 hourly 1 By: Andrew http://blog.supernaturalagency.com/ip/mobi-ads-dont-convert/comment-page-1/#comment-1215 Andrew Fri, 26 Oct 2007 16:46:45 +0000 http://blog.supernaturalagency.com/index.php/mobi-ads-dont-convert/#comment-1215 Thanks for your write up. With regards to saying it's not a dis on .mobi, there are two ways to look at .mobi: 1. Investment. You're right that my thoughts on mobile PPC advertising is a knock here. 2. Usefulness. People use the mobile web. .Mobi is a good way to differentiate between web site made for small screens and bid ones. Furthermore, it has a purpose...which can't be said for domains like .info and .biz. I think the prices paid for .mobi domains are out of whack right now. But I think compared to some other "new extensions", this one at least has a purpose. One other thought. If someone cracks the mobile advertising code (it's not PPC), then there's a lot of value here :) Thanks for your write up. With regards to saying it’s not a dis on .mobi, there are two ways to look at .mobi:

1. Investment. You’re right that my thoughts on mobile PPC advertising is a knock here.

2. Usefulness. People use the mobile web. .Mobi is a good way to differentiate between web site made for small screens and bid ones. Furthermore, it has a purpose…which can’t be said for domains like .info and .biz. I think the prices paid for .mobi domains are out of whack right now. But I think compared to some other “new extensions”, this one at least has a purpose.

One other thought. If someone cracks the mobile advertising code (it’s not PPC), then there’s a lot of value here :)

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