Viral marketing is truly guerrilla marketing as this guest post from Techcrunch shows. If you post videos on YouTube it is a must read.
2008 is going to be the year that revenue from online video explodes. I have a friend whose 18 year-old daughter’s music videos have been viewed millions of times. She made them at college and they are just her playing guitar, ukelele and singing original music.
Does she make money at this? She is selling 15-20 CDs daily at ten bucks each (they cost around $.50 each to have made). Because those buying are big fans they often put extra money in the envelope as a gift. She has serious interest from several major record labels and is opening for Ben Folds on tour. Because of the rapid change in the music business she may not need a record label.
That’s viral power…
April 6th, 2008 at 1:55 pm
It’s a whole new world out there. She’s got talent.
Sahar
April 6th, 2008 at 2:40 pm
Nice post.
The one that will prosper is the one that sees beyond that will be today.
April 7th, 2008 at 1:32 pm
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so , i do not dare to browse through there ,
sorry , 2w